Servpro vs The Grounds Guys: franchise research comparison

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Franchise fees and ongoing costs

Franchise fee

$100,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

Sliding scale currently ranging from 3% to 10% of monthly Gross Volume (10% cap); plus a Fixed Fee of $45-$115/month based on Gross Volume and a $100 minimum monthly royalty fee

Marketing contribution

3% (basis not captured; see original filing)

Technology fee

Not captured

Other fees

Not captured

Working capital (FDD Item 7)

$32,250 to $50,000 - estimated cash needed to cover expenses for a 3-month period after opening, based on an owner-operated business; excludes wages/salaries/benefits for employees and any owner's draw.

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Financial performance: Item 19

Item 19 captured

No

Metric / basis

none - franchisor makes no financial performance representations

Reporting period

Not captured

Sample

Not captured

Reported average

Not captured

Reported median

Not captured

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

2286

Year-end outlets

2354

Net change

+68

Derivation

ending minus starting outlets

Openings

79

Terminations

10

Non-renewals

1

Other closures

0

Reacquisitions

0

Transfers

139

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

SBA loan history

Loan activity

175 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$500,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

88 loans

Historical charge-off share

4.41%

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

13 / 295

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Franchise fees and ongoing costs

Franchise fee

$43,750 to $73,929 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

License Fee of 5-6% of Gross Sales (except roll-in sales), paid weekly every Wednesday; tiered rates and minimum license fees per Fees Chart (not included in excerpt)

Marketing contribution

2% (basis not captured; see original filing)

Technology fee

$654.45/month base Software System fee, plus $9.97/month per additional GGPro user and $4.98/month per additional Greenius user

Other fees

Call Center Program Fee ($199.99/month + $15/appointment booked); Annual Convention (Reunion) Fee (up to $1,000 + travel); Key Accounts/Management Fee (up to 5% of Gross Sales tied to Key Accounts)

Working capital (FDD Item 7)

Item 7 lists this as a 12-month figure of $30,000-$50,000 ("Additional Funds - 12 Mo."); the FDD notes franchisees should plan for at least 3 months but recommends budgeting for longer, up to the 12-month estimate given.

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Average and median annual Gross Sales (no profit/EBITDA data)

Reporting period

Calendar year 2025

Sample

Table 1A: 105 franchised businesses open 3+ years reporting Gross Sales for at least 9 months of 2025; Table 1B: 56 franchised businesses open less than 3 years reporting Gross Sales for at least 9 months of 2025 (out of 219 total franchised outlets as of 12/31/2025)

Reported average

$820,392

Reported median

$533,092

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

229

Year-end outlets

219

Net change

-10

Derivation

ending minus starting outlets

Openings

12

Terminations

19

Non-renewals

1

Other closures

2

Reacquisitions

0

Transfers

8

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

SBA loan history

Loan activity

136 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$150,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

79 loans

Historical charge-off share

27.50%

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

22 / 80

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.