Waxing the City franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.27 ↗

Franchise fees and ongoing costs

Franchise fee

$33,750 to $42,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

6% · Greater of the Minimum Royalty Fee ($100/week) or 6% of Gross Revenue, payable weekly

Marketing contribution

2% (basis not captured; see original filing)

Technology fee

$799/month, subject to 10% annual compounded increase

Other fees

Not captured

Working capital (FDD Item 7)

$34,600 to $84,660 for the first 3 months, covering estimated operating expenses (royalties, marketing fund fees, technology fees, ~2% credit card processing on gross revenue, and payroll for 5-6 Cerologists), excluding rent and taxes/permitting.

Fees sourceFDD p.18 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.27 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Average, median, high/low Total Gross Revenues by quartile; plus Club Orange (membership) gross revenues, monthly unique customers, average ticket revenue, and retail gross revenues/attach rate. No profit or expense data.

Reporting period

12-month period ended December 31, 2025 ("Relevant Time Period")

Sample

138 franchised Waxing Studios open and operating for the entire Relevant Time Period (out of 167 total franchised Studios as of December 31, 2025)

Reported average

$478,025

Reported median

$457,222

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.60 ↗

Unit growth: Item 20

Reporting year

2026 (partial year, through September 11, 2026; last full calendar year in the table is 2025)

Scope

franchised outlets

Starting outlets

167

Year-end outlets

168

Net change

+1

Derivation

ending minus starting outlets

Openings

12

Terminations

7

Non-renewals

4

Other closures

0

Reacquisitions

0

Transfers

9

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.64 ↗

SBA loan history

Loan activity

69 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$480,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

53 loans

Historical charge-off share

12.20%

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

5 / 41

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does Waxing the City franchise cost?

Single Waxing Studio (4-6 treatment rooms, leased space): $339,945 to $646,195; Area Development Agreement (Development Fee only, 3 to 5+ studios): $97,500 to $150,000 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $33,750 to $42,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.27 ↗

Franchise fee sourceFDD · page not captured ↗

How much do Waxing the City owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Average, median, high/low Total Gross Revenues by quartile; plus Club Orange (membership) gross revenues, monthly unique customers, average ticket revenue, and retail gross revenues/attach rate. No profit or expense data.. Sample: 138 franchised Waxing Studios open and operating for the entire Relevant Time Period (out of 167 total franchised Studios as of December 31, 2025). Period: 12-month period ended December 31, 2025 ("Relevant Time Period").

Item 19 performance sourceFDD p.60 ↗

What's the SBA charge-off rate for Waxing the City?

12.20%; numerator / denominator: 5 / 41. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $480,000; window: FY2023-FY2026 YTD through 2026-06-30; sample: 53 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗