U.S. Lawns franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.22 ↗

Franchise fees and ongoing costs

Franchise fee

$39,000 to $49,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

6% · Sliding monthly scale on Gross Billings: 6% up to $62,500; 5% on $62,500.01-$125,000; 4% above $125,000; 6% flat on services outside Territory; minimum monthly royalty $450 (months 13-18), $550 (19-24), $650 (25+) per Territory

Marketing contribution

2% (basis not captured; see original filing)

Technology fee

$299 per month (technology fee); separate CRM fee $250-$450 per year and QuickBooks $215-$400 per year

Other fees

Marketing Contribution: lesser of 2% of Gross Billings or $625/month cap (may rise to max 3%); Regional Account Management Fee 1%-10% of regional account fees; Minimum monthly royalty $450-$650

Working capital (FDD Item 7)

Additional Funds (Three Months): $40,000 to $100,000 for standard franchise ($25,000 to $60,000 for conversion franchise); operating expenses excluding owner salary, assuming one crew leader, two gardeners and a full-time salesperson

Fees sourceFDD p.15 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.22 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Average, median, high/low and quartile Gross Sales; average and median Gross Profit; average expense percentages (net profit 18.7% of Gross Sales); revenue mix by category

Reporting period

Calendar year 2025 (January 1 - December 31, 2025)

Sample

165 of 208 franchised territories open and continuously operating for the full 2025 period (43 excluded: 9 pending termination, 20 did not report 10 months of sales, 14 opened during 2025); 17 closed during 2025 and are not included

Reported average

$1,500,018

Reported median

$943,856

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.45 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

210

Year-end outlets

208

Net change

-2

Derivation

ending minus starting outlets

Openings

15

Terminations

16

Non-renewals

0

Other closures

0

Reacquisitions

0

Transfers

5

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.52 ↗

SBA loan history

Loan activity

27 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$150,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

21 loans

Historical charge-off share

16.67%

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

5 / 30

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does U.S. Lawns franchise cost?

Standard franchise: $113,000 to $200,000; Standard franchise - veterans and first responders: $103,000 to $190,000; Conversion franchise: $71,500 to $150,000 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $39,000 to $49,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.22 ↗

Franchise fee sourceFDD · page not captured ↗

How much do U.S. Lawns owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Average, median, high/low and quartile Gross Sales; average and median Gross Profit; average expense percentages (net profit 18.7% of Gross Sales); revenue mix by category. Sample: 165 of 208 franchised territories open and continuously operating for the full 2025 period (43 excluded: 9 pending termination, 20 did not report 10 months of sales, 14 opened during 2025); 17 closed during 2025 and are not included. Period: Calendar year 2025 (January 1 - December 31, 2025).

Item 19 performance sourceFDD p.45 ↗

What's the SBA charge-off rate for U.S. Lawns?

16.67%; numerator / denominator: 5 / 30. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $150,000; window: FY2023-FY2026 YTD through 2026-06-30; sample: 21 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗