The Picklr franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.16 ↗

Franchise fees and ongoing costs

Franchise fee

$60,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

7% · 7% of Gross Sales, due weekly (Monday following the week Gross Sales incurred)

Marketing contribution

2% (basis not captured; see original filing)

Technology fee

$1,096 per month, commencing 90 days from opening (covers POS/PlaybyPoint, Bridge LMS, email, Podium, social media software, Canva, REVEL, Sound Track)

Other fees

Monthly Marketing Subscription Box $350/mo; Initial Digital Advertising Fee $3,000/mo until 65% membership level reached; QuickBooks/Qvinci accounting fees ($500-$3,000/yr license plus one-time setup fees)

Working capital (FDD Item 7)

$25,000 to $100,000 during the first 3 months of operations, covering pre-opening expenses such as initial employee wages/benefits, recruitment, electricity, telephone, and other supplies

Fees sourceFDD p.11 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.16 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Average/median/high/low annual Gross Sales and EBITDA margin (% of Gross Sales)

Reporting period

Not explicitly dated in excerpt; described as 'historical performance' of outlets open at least one full year (fiscal year ending 12/31/2025 implied by Item 20/21 reporting)

Sample

12 of the 56 franchised outlets (the other 44 had not been open a full year and were excluded)

Reported average

$962,734

Reported median

$938,176

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.52 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

22

Year-end outlets

56

Net change

+34

Derivation

ending minus starting outlets

Openings

35

Terminations

0

Non-renewals

0

Other closures

0

Reacquisitions

1

Transfers

5

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.53 ↗

SBA loan history

Loan activity

12 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$1,469,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

12 loans

Historical charge-off share

Suppressed: fewer than 10 seasoned loans

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

0 / 0

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does The Picklr franchise cost?

standard (single unit): $1,252,400 to $2,077,300 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $60,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.16 ↗

Franchise fee sourceFDD · page not captured ↗

How much do The Picklr owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Average/median/high/low annual Gross Sales and EBITDA margin (% of Gross Sales). Sample: 12 of the 56 franchised outlets (the other 44 had not been open a full year and were excluded). Period: Not explicitly dated in excerpt; described as 'historical performance' of outlets open at least one full year (fiscal year ending 12/31/2025 implied by Item 20/21 reporting).

Item 19 performance sourceFDD p.52 ↗

What's the SBA charge-off rate for The Picklr?

Suppressed: fewer than 10 seasoned loans; numerator / denominator: 0 / 0. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $1,469,000; window: FY2023-FY2026 YTD through 2026-06-30; sample: 12 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗