Set the Stage franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.19 ↗

Franchise fees and ongoing costs

Franchise fee

$59,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

6% · Greater of 6% of Gross Revenues or a minimum monthly royalty; paid monthly within 15 days after month end

Marketing contribution

2% (basis not captured; see original filing)

Technology fee

$375 per month per user, minimum 2 users, subject to a yearly 15% increase (compounding/cumulative)

Other fees

Minimum royalty per unit ranges $0 (months 1-6) up to $1,500-$2,250/month (month 73-end) depending on number of territories; Project Support Fee for National Accounts (actual cost); Annual Summit registration est. $900-$1,500

Working capital (FDD Item 7)

Additional Funds - 3 Months: $15,000 to $30,000 (payroll, additional furniture, project managers, business support; excludes owner draw and franchise fees)

Fees sourceFDD p.14 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.19 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Gross Revenue (average, median, lowest, highest) for franchised locations open the full year; also 2025 Gross Revenue of the one company-owned location

Reporting period

Calendar year 2025 (12 months ended December 31, 2025)

Sample

48 Reporting Franchisees (of 113 franchised; 65 opened in 2025 excluded); company-owned location: 1

Reported average

$679,723

Reported median

$566,850

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.42 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

48

Year-end outlets

113

Net change

+65

Derivation

ending minus starting outlets

Openings

65

Terminations

0

Non-renewals

0

Other closures

0

Reacquisitions

0

Transfers

1

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.43 ↗

SBA loan history

Loan activity

24 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$257,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

24 loans

Historical charge-off share

Suppressed: fewer than 10 seasoned loans

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

0 / 0

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does Set the Stage franchise cost?

standard (single Franchised Business, leased warehouse): $204,150 to $261,345 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $59,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.19 ↗

Franchise fee sourceFDD · page not captured ↗

How much do Set the Stage owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Gross Revenue (average, median, lowest, highest) for franchised locations open the full year; also 2025 Gross Revenue of the one company-owned location. Sample: 48 Reporting Franchisees (of 113 franchised; 65 opened in 2025 excluded); company-owned location: 1. Period: Calendar year 2025 (12 months ended December 31, 2025).

Item 19 performance sourceFDD p.42 ↗

What's the SBA charge-off rate for Set the Stage?

Suppressed: fewer than 10 seasoned loans; numerator / denominator: 0 / 0. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $257,000; window: FY2023-FY2026 YTD through 2026-06-30; sample: 24 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗