Made In the Shade franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.19 ↗

Franchise fees and ongoing costs

Franchise fee

$67,500 to $77,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

Not captured

Marketing contribution

Not captured

Technology fee

$150/month (Basic technology support); free for first 6 months of operation, not applicable to renewals

Other fees

Marketing Fee $100/mo flat (national); Accounting Fee $100/mo plus $5/employee on payroll; Fee for Non-Designated Supplier Purchases: 5% of approved purchases from non-designated suppliers

Working capital (FDD Item 7)

$2,000 to $5,000 estimated for the 3-month start-up phase to pay employees, purchase supplies, and pay other expenses; excludes debt service.

Fees sourceFDD p.13 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.19 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Average and median Revenue, Close Rate, Sale Price, Gross Product Margin, and Projects, from a franchisee survey

Reporting period

Most recently completed calendar year (2025); survey conducted February 2026

Sample

69 of 106 eligible US franchisees responded (65% response rate); eligible = opened before 1/1/2025 and still open as of 12/31/2025

Reported average

$730,016

Reported median

$496,655

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.41 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

117

Year-end outlets

131

Net change

+14

Derivation

ending minus starting outlets

Openings

21

Terminations

2

Non-renewals

2

Other closures

3

Reacquisitions

0

Transfers

3

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.43 ↗

SBA loan history

Loan activity

14 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$150,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

8 loans

Historical charge-off share

Suppressed: fewer than 10 seasoned loans

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

0 / 1

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does Made In the Shade franchise cost?

standard (single Office within a Territory): $78,000 to $107,700 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $67,500 to $77,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.19 ↗

Franchise fee sourceFDD · page not captured ↗

How much do Made In the Shade owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Average and median Revenue, Close Rate, Sale Price, Gross Product Margin, and Projects, from a franchisee survey. Sample: 69 of 106 eligible US franchisees responded (65% response rate); eligible = opened before 1/1/2025 and still open as of 12/31/2025. Period: Most recently completed calendar year (2025); survey conducted February 2026.

Item 19 performance sourceFDD p.41 ↗

What's the SBA charge-off rate for Made In the Shade?

Suppressed: fewer than 10 seasoned loans; numerator / denominator: 0 / 1. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $150,000; window: FY2023-FY2026 YTD through 2026-06-30; sample: 8 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗