Hand and Stone Massage and Facial Spa franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.22 ↗

Franchise fees and ongoing costs

Franchise fee

$39,600 to $49,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

6% · 6% of Gross Sales, paid weekly

Marketing contribution

1% (basis not captured; see original filing)

Technology fee

$726/month software subscription & support (Zenoti POS) plus $35/month cyber insurance; franchisor may increase the subscription fee up to 10%/year

Other fees

Renewal fee 25% of then-current initial franchise fee; Late fee 18%/year (or max legal rate) on overdue amounts; Insufficient Funds Fee $150

Working capital (FDD Item 7)

Item 7 recommends working capital for 9 months (not 3): $25,000 - $100,000, to cover operating expenses including salaries; franchisor states this may not be sufficient.

Fees sourceFDD p.15 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.22 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Average, median, min/max Gross Sales (plus breakdowns for Massage Service Sales, Facial Service Sales, Product Sales, and Gift Card Sales) by performance quartile; also average Gross Sales and expense categories (labor & benefits, occupancy, royalties/national marketing, other operating costs) for a subset of outlets that reported expenses. No EBITDA or net profit figure is disclosed.

Reporting period

Calendar Year 2025 (January 1 - December 31, 2025)

Sample

570 of 600 Franchised Outlets open at least 12 months as of 12/31/2025 (30 excluded for not being open a full 12 months); also reported separately for 15 Corporate Spas and combined for 585 total locations. Expense data (Table 6b) covers only 134 of the 600 Franchised Outlets that reported expenses.

Reported average

$1,334,936

Reported median

$1,236,266

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.56 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

580

Year-end outlets

600

Net change

+20

Derivation

ending minus starting outlets

Openings

25

Terminations

4

Non-renewals

0

Other closures

0

Reacquisitions

0

Transfers

33

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.68 ↗

SBA loan history

Loan activity

54 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$666,350

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

30 loans

Historical charge-off share

2.88%

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

4 / 139

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does Hand and Stone Massage and Facial Spa franchise cost?

standard single spa: $320,891 to $864,729; first spa under Area Development Agreement (min. 3-spa commitment): $364,091 to $918,729; Area Development Agreement, 3 spas total: $926,673 to $2,549,187 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $39,600 to $49,500 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.22 ↗

Franchise fee sourceFDD · page not captured ↗

How much do Hand and Stone Massage and Facial Spa owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Average, median, min/max Gross Sales (plus breakdowns for Massage Service Sales, Facial Service Sales, Product Sales, and Gift Card Sales) by performance quartile; also average Gross Sales and expense categories (labor & benefits, occupancy, royalties/national marketing, other operating costs) for a subset of outlets that reported expenses. No EBITDA or net profit figure is disclosed.. Sample: 570 of 600 Franchised Outlets open at least 12 months as of 12/31/2025 (30 excluded for not being open a full 12 months); also reported separately for 15 Corporate Spas and combined for 585 total locations. Expense data (Table 6b) covers only 134 of the 600 Franchised Outlets that reported expenses.. Period: Calendar Year 2025 (January 1 - December 31, 2025).

Item 19 performance sourceFDD p.56 ↗

What's the SBA charge-off rate for Hand and Stone Massage and Facial Spa?

2.88%; numerator / denominator: 4 / 139. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $666,350; window: FY2023-FY2026 YTD through 2026-06-30; sample: 30 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗