Einstein Bros. Bagels franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.26 ↗

Franchise fees and ongoing costs

Franchise fee

$25,000 to $35,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

5% · 5% of Gross Sales weekly under the Franchise Agreement (6.5% of Gross Sales monthly under the License Agreement, reduced to 4% for airport locations)

Marketing contribution

4% (basis not captured; see original filing)

Technology fee

$500-$1,100 per month (System Support Fee for Franchised Restaurants, NCR/Aloha subscription-based POS and back-office system)

Other fees

Grand Opening Marketing Program: $10,000 (due within 6 months of opening); Renewal Fee: 10% of then-current initial franchise fee; Additional/Replacement Certified Manager training: $1,600/person (franchise) or $650/person (license)

Working capital (FDD Item 7)

Franchised Restaurant: $20,000-$40,000 (Licensed Restaurant: $20,750-$95,000), estimated to cover on-going expenses (payroll, rent, utilities) during a three-month start-up phase, based on the franchisor's experience with company-owned restaurants; no assurance more capital won't be needed.

Fees sourceFDD p.17 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.26 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Historical Gross Sales distribution (average/median) for company-owned and franchised restaurants, plus Cost Factors and Cash Flow (unaudited) for company-owned restaurants only

Reporting period

Fiscal year 2025 (52/53-week period, January 1, 2025 to December 30, 2025)

Sample

345 company-owned restaurants and 63 franchised restaurants open for the entire 2025 fiscal year (50 company-owned and 6 franchised restaurants open only part of the year were excluded)

Reported average

$1,083,972

Reported median

$1,033,905

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.65 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

63

Year-end outlets

69

Net change

+6

Derivation

ending minus starting outlets

Openings

6

Terminations

0

Non-renewals

0

Other closures

0

Reacquisitions

0

Transfers

1

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.71 ↗

SBA loan history

Loan activity

2 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$217,500

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

2 loans

Historical charge-off share

15.38%

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

2 / 13

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does Einstein Bros. Bagels franchise cost?

standard franchised restaurant: $650,000 to $1,247,500; licensed restaurant: $151,050 to $620,250 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $25,000 to $35,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.26 ↗

Franchise fee sourceFDD · page not captured ↗

How much do Einstein Bros. Bagels owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Historical Gross Sales distribution (average/median) for company-owned and franchised restaurants, plus Cost Factors and Cash Flow (unaudited) for company-owned restaurants only. Sample: 345 company-owned restaurants and 63 franchised restaurants open for the entire 2025 fiscal year (50 company-owned and 6 franchised restaurants open only part of the year were excluded). Period: Fiscal year 2025 (52/53-week period, January 1, 2025 to December 30, 2025).

Item 19 performance sourceFDD p.65 ↗

What's the SBA charge-off rate for Einstein Bros. Bagels?

15.38%; numerator / denominator: 2 / 13. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $217,500; window: FY2023-FY2026 YTD through 2026-06-30; sample: 2 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗