Crumbl franchise research

Investment by format

Format-specific estimates only. Do not combine one format's minimum with another format's maximum.

Investment sourceFDD p.28 ↗

Franchise fees and ongoing costs

Franchise fee

$50,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review.

Royalty

8% · 8% of gross sales, payable weekly (received by Tuesday of the following week)

Marketing contribution

2% (basis not captured; see original filing)

Technology fee

$650 per month, payable by first Tuesday of the month; subject to periodic increase

Other fees

Transaction Processing Fee (2.4%-4% of each transaction); Gift Card Program Fee (5%-15% of gift card redemption value); Store Inspection Fee (cost of 2-4 required inspections/year plus 5-15% admin fee)

Working capital (FDD Item 7)

Additional funds - 3 months: $61,400 - $100,200 (single unit) / $184,200 - $300,600 (3-unit area development); covers labor, G&A, food and paper goods and similar operating expenses; cannot be less than $10,000 and operating account may not drop below this amount.

Fees sourceFDD p.16 ↗

Working capital is drawn from Item 7. The Investment source below locates the investment section, not an independently verified working-capital scalar.

Investment sourceFDD p.28 ↗

Franchise fee sourceFDD · page not captured ↗

Financial performance: Item 19

Item 19 captured

Yes

Metric / basis

Gross Sales (average, median, high store, low store)

Reporting period

2025 calendar year, plus supplemental data for January 1 - May 31, 2026

Sample

776 of 1,048 franchised locations that operated continuously through all of 2025 and timely submitted complete financial reports (approx. 74%); supplemental period based on 621 of those 776 locations

Reported average

$1,139,162

Reported median

$1,093,071

Owner income is not captured. Gross sales and EBITDA are not owner pay. Results depend on the disclosed metric, sample and period; consult the full filing.

Item 19 performance sourceFDD p.70 ↗

Unit growth: Item 20

Reporting year

2025

Scope

franchised outlets

Starting outlets

1058

Year-end outlets

1101

Net change

+43

Derivation

ending minus starting outlets

Openings

52

Terminations

8

Non-renewals

1

Other closures

0

Reacquisitions

0

Transfers

82

Transfers are not closures. Net change is ending minus starting outlets for the stated scope and year, or complete openings less terminations, non-renewals, other closures and reacquisitions. Missing inputs stay unknown.

Unit growth sourceFDD p.72 ↗

SBA loan history

Loan activity

262 approvals

Activity window

FY2021-FY2026 YTD; snapshot 2026-06-30

Median SBA loan

$606,000

Median loan window

FY2023-FY2026 YTD through 2026-06-30

Median loan sample

129 loans

Historical charge-off share

Suppressed: fewer than 10 seasoned loans

Cohort

7(a) FY2010-2019 approvals

Numerator / denominator

0 / 3

Formula

CHGOFF / (PIF + CHGOFF + EXEMPT) × 100

This is a historical loan-level share, not a franchise failure probability or location survival rate. Loan size is not total investment. Other loan statuses are excluded from the seasoned denominator. Activity combines 7(a) and 504 approvals, excluding canceled and not-funded records; this is not a rolling five-year count. FY2024-25 franchise tags are sparse after directory suspension; fewer tagged loans do not establish brand decline. Recent charge-off cohorts are immature.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median loan amounts are financing context, not startup cost. The median window is separate from the seasoned charge-off cohort.

Median SBA loan sourceSBA data · Jun 30, 2026 ↗

Questions before you invest

How much does Crumbl franchise cost?

standard (single location): $848,566 to $1,472,533; area development (3 units): $2,545,698 to $4,417,599 These are format-specific estimates, not a guaranteed cash requirement. Franchise fee: $50,000 · Extracted Item 5 scalar range, not a universal minimum or maximum; formats, eligibility, discounts and waivers require original-filing review..

Investment sourceFDD p.28 ↗

Franchise fee sourceFDD · page not captured ↗

How much do Crumbl owners make?

Owner income is not captured. Gross sales and EBITDA are not owner pay. Item 19 metric: Gross Sales (average, median, high store, low store). Sample: 776 of 1,048 franchised locations that operated continuously through all of 2025 and timely submitted complete financial reports (approx. 74%); supplemental period based on 621 of those 776 locations. Period: 2025 calendar year, plus supplemental data for January 1 - May 31, 2026.

Item 19 performance sourceFDD p.70 ↗

What's the SBA charge-off rate for Crumbl?

Suppressed: fewer than 10 seasoned loans; numerator / denominator: 0 / 3. Historical 7(a) FY2010-2019 approvals; CHGOFF / (PIF + CHGOFF + EXEMPT) × 100, snapshot 2026-06-30. This is not a franchise failure probability. Median SBA loan: $606,000; window: FY2023-FY2026 YTD through 2026-06-30; sample: 129 loans. Median financing is not total investment.

SBA loans sourceSBA data · Jun 30, 2026 ↗

Median SBA loan sourceSBA data · Jun 30, 2026 ↗